Trademark is a
very common term and people are aware of this terminology. But there are some
technical aspects of this that need to understand as well. Understanding
technical terms thoroughly are not easy for a normal person. Hence there is a
need to take the help of a good trademark
lawyer of NJ. They are professionals and can tell you the right and
complete knowledge of the trademark.
Understanding trademarks
with the help of a trademark lawyer is a good idea. Your trademark lawyers would
be the right people to explain the various categories of marks commonly used,
and the ones preferred for trouble-free registration. For some basic
definitions, given below are the types of trademarks:
- Descriptive Marks: These are the ones that describe
the products or services offered. For example, something like "honey-coated flakes" would be a descriptive trademark.
- Suggestive Marks: Suggestive trademarks are the ones
that make an indirect reference to the products and services. For example,
something like "Quick Bites" could be used for a snacking item,
"Jaguar" for an automobile brand.
- Arbitrary Marks: Arbitrary trademarks could be highly
preferred for protection purposes. These are commonly used English words which
can be used for unrelated products. For example, "Apple" for
computers is what an arbitrary trademark is.
- Obscure and Fanciful: These trademarks would provide for
the maximum possible protection since they are basically unique words which
have no meaning. They are created by business entrepreneurs and the brand
becomes their identity. Classic examples of fanciful trademarks would be
"Xerox" and "Oreo".
Trademark registration
is a very complicated Making an application on your own behalf is an idea that
you may harbor. However, you should be aware that the process of registering a
trademark is fraught with legal aspects that you may not recognize. The Chipperson
Law Group P.C. can provide you the best trademark attorneys of NJ.
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